Smartphone maker LG has unveiled the Optimus LTE Tag, a new smartphone destined for the Korean market... More
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World Expo 2012 to showcase NFC applications
This year’s World Expo in Yeosu, Korea is to include NFC-based payments, food ordering, entrance tickets and parking as well as an NFC shopping wall and access to multilingual information on exhibits and transportation. More
Apps4Android launches NFC talking label app
Accessibility app specialist Apps4Android has released Ideal Talking Tags, a free talking label maker and reader application for NFC phones running Android 4... More
Firm finds NFC users interact more than QR code users
Only 1% of interactions with the French NFC specialist’s AdTag platform are conducted via an NFC phone, but NFC users account for 8% of all interactions, the company has found. More
Toppan adds NFC to Salesforce
The Japanese firm has developed a field service and asset management system that integrates with Salesforce, allowing data gathered by technicians reading NFC tags in the field to be automatically posted back to the CRM system. More
Lexus to insert NFC ad in Wired
The marketing campaign for the 2013 Lexus GS sport sedan is to include an NFC tagged insert “in select copies” of the April edition of Wired magazine... More
NFC shop opens in Tokyo
The world’s first physical retail store specialising in NFC has been opened in Yaesu, Tokyo... More
Schwing! LikeBelt concept reads NFC tags with a hip thrust
Enterprising developers have come up with a ‘LikeBelt’, an NFC-enabled belt buckle that can register Facebook ‘likes’ or check-ins with a thrust of the wearer’s hips... More
Swedish retailer launches NFC loyalty programme
Leading Swedish retail chain ICA says it picked NFC for the rewards programme at its ICA To Go food store in Stockholm because it will appeal to the tech savvy, health-conscious city dwellers it wants to attract. More
Paperlinks platform adds NFC
Paperlinks, a service that enables business users to create and manage QR and barcode based campaigns, has included NFC tag reading functionality in its new barcode scanning app for Android devices... More
Helsinki uses 20,000 NFC tags
Nearly 20,000 NFC tags from UPM RFID will be embedded in smart posters and stickers used to promote Helsinki’s year as the World Design Capital... More
RapidNFC compares performance of NFC tags
“The difference in NFC tag performance was both significant and surprising,” says the NFC tag provider, and there was one clear winner in terms of overall performance. More
KDDI launches NFC in Japan
The mobile network operator will begin commercial NFC services from the end of January with partners including Japan Airlines, credit card issuers, loyalty programme providers and retailers. More
Sony unveils Xperia NFC phones and tags
Sony has announced two Xperia NFC smartphones, the Xperia Ion which is exclusive to AT&T in the US and the Xperia S which will be available worldwide this quarter, as well as read-only NFC Xperia SmartTags. More
Verizon to offer Curve with NFC
US mobile network operator Verizon Wireless is to make the BlackBerry Curve 9370 NFC smartphone available to customers from 19 January... More
Smartrac acquires NFC tag maker UPM RFID
UPM has sold its RFID and NFC business to leading RFID supplier Smartrac in exchange for shares in OEP Technologie, the majority shareholder in Smartrac... More
Spoonity picks NFC for loyalty
A new loyalty platform for independent restaurants and cafés has begun pilot testing in Ottawa, Canada. Spoonity uses NFC tags to identify customers and NFC phones to administer points and rewards... More
Coca-Cola tests NFC advertising in Singapore
Coca-Cola has launched an NFC out-of-home advertising campaign in Singapore... More
eAgile picks Avery tags
US-based RFID tag supplier eAgile is now offering a range of printed products including signs, business cards, and labels that incorporate Avery Dennison’s recently launched N-Zone NFC tags... More
ABI forecasts NFC tag market
Smart posters and mobile marketing programmes have used more than half the NFC tags shipped to date and will account for 70% of shipments in 2016, according to a new report from ABI Research... More