What's New in Payments

PepsiCo unveils customer loyalty programme that delivers cashback rewards to PayPal and Venmo accounts

Bag of Lay's crisps and a smartphone with code printed over top

PepsiCo has launched a loyalty programme that lets customers use their mobile phone to scan a code printed on drink bottles and snack bags to earn 10% cashback each time they buy both a drink and a snack — and receive their rewards as an automatic credit to their PayPal or Venmo account each time their balance reaches US$2... More








What's New in Payments

Chinese retailers use face recognition to link shoppers’ online purchase history to in-store services

Data ‘R’ Us: Alibaba, JD.com seek to lock in merchant loyalty with new services — Reuters — “One of the first firms to join an Alibaba Group Holding Ltd programme that provides years of consumer shopping history, snack food chain, Bestore Co Ltd plans to link facial recognition technology with the e-commerce giant’s account data by the year’s end. For customers opting to have their facial data in Bestore’s systems, that means shop assistants will be able to check on what food they like the moment they enter one of its stores.”


What's New in Payments

Mobile payments providers turn to in-app games to drive adoption in India

Payments, food delivery apps launch games to woo users — Economic Times — “Payments apps and food delivery platforms are launching games to increase user base and stickiness… Paytm has found that more than 70% of its users play these games daily… In-app games, such as Zomato Cricket Cup, Swiggy Match Day Mania, Paytm Games and Tez Shots by Google Pay, are just a few examples.”



What's New in Payments

Android Q to let Google Pay users quickly switch between payment cards

Android Q Beta 4: Google Pay cards could live in power menu w/ ‘Cards & Passes’ — 9to5Google — “Cards will apparently appear as soon as the power button is long-pressed and users can then swipe through them, presumably to switch the card being used with NFC payments. Based on the description, this carousel will also be able to show things such as loyalty cards and tickets.”



NFC World

Apple includes NFC tag writing in major upgrade to Core NFC framework

Apple's Siri Shortcuts NFC stickers

Updates to Apple’s Core NFC framework in iOS 13 will make it possible to write to NFC tags from an iPhone for the first time. Support will also be added for a new kind of ‘value added service’ tag and for reading and writing to ISO 7816 smart cards and tags and ISO 15693 (NFC Forum Type 5) vicinity cards and tags. Integration with Siri Shortcuts for single tap, multi-step automated workflows is also being added. More




What's New in Payments

McDonald’s links up with Alibaba’s food ordering app to drive loyalty card sign ups

McDonald’s China links loyalty program to Ele.me app — Alibaba — “Starting this week, Ele.me users can activate a McDonald’s membership card with just one click on the app to earn loyalty points for purchases and receive vouchers worth up to RMB88.5 ($12.80). The fast food giant attracted nearly 20,000 new members on its first day of launching the service on May 20, while single-day orders increased about 20% week-over-week, McDonald’s China said.”





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