Out-of-house (OOH) media company RMG Networks, which unveiled an NFC-enabled advertising network in April, is in talks with banks about an initial public offering (IPO) to raise more than US$250m, Bloomberg reports:... More
A test conducted by Home Plus, Korea’s second largest supermarket chain and 95% owned by UK-based grocery giant Tesco, highlights the potential for mobile proximity technologies to transform the way retailers operate... More
Delegates attending the Google I/O developer conference in California this week will be able to check in to Foursquare using NFC phones... More
San Francisco will be the testbed for Reach Media Group and Blue Bite’s new mTag NFC service, which will deliver location-specific information and offers to consumers. More
Bars, restaurants and nightclubs will be able to use the NFC-based service to communicate with regular customers and provide them with incentives for inviting friends to meet up at the venue. More
Google has dropped support for QR codes in its Google Places service, the company has confirmed... More
The Korean mobile network operator’s new Q-Store aims to combine the best of online and in-store retailing by enabling shoppers to look at products in a retail environment and then use 2D barcodes and NFC tags attached to them to go online with their phone to get more information and make a purchase. More
Mobile barcode specialist Mobile Tag has added support for NFC to its 1D and 2D mobile barcode marketing platform, enabling marketers to use a single platform to deliver marketing campaigns using a full range of 2D barcode options (QR-Codes, Datamatrix, Flashcode or Fotokody), 1D barcodes (EAN or UPC) and NFC tags... More
Just a few days after the announcement of the Google Nexus S with in-built NFC and support for near field communication in the Android 2.3 Gingerbread operating system, Google has launched its first NFC-based marketing service... More
A short video on Google’s Nexus S microsite showcases the phone’s NFC capabilities and may hint at the direction of the search and advertising giant’s first moves with the technology... More
NTT Docomo has begun the world’s first mass market deployment of mobile phones with NFC tag reading capabilities. Sixteen of the operator’s new range of mobile phones and a number of existing handsets will be able to perform both Osaifu-Keitai mobile contactless payments functions and NFC tag reading from next week. More
News in brief from the NFC world and beyond, featuring wrist-based NFC • Polish trial declared a success • NFC Forum meeting for developers • Opening doors at a Bahamas hotel • Clinton adviser visits Swedish NFC firm • SK C&C hires five senior staff • and more… More
Passengers on Frankfurt’s U-Bahn commuter services will be able to access a range of travel information services via smart posters located in each carriage. More
The company’s new Celsius NFC platform enables application developers to write code once and then port it reliably to a range of NFC handsets and add-on devices. More