NFC tag vendor Kimtag has launched a line of stickers containing both an NFC tag and a QR code... More
Kimtag releases dual NFC and QR code stickers
QR Codes
Estate agents get NFC boards
UK estate agency software specialist Inteeka‘s new Move St division has launched Smartboards, compact weather-proof smart posters designed to attach to the agents’ boards displayed outside houses for sale... More
Clear Channel enters NFC advertising market
The out-of-home advertising giant has picked Singapore as the location for its first NFC-enabled smart poster network and plans to use it as a test bed and case study for the rest of Clear Channel International. More
Korean bus stops get NFC
Korean mobile network operator KT is adding smart posters to bus stops across Gyeonggi Province... More
Betapond launches NFC check-in service
Early partnerships for the new RewardAble platform are already in place with “some of the leading US entertainment and technology companies,” says the Ireland-based Facebook developer. More
Kimtag: NFC tag reading is growing 22% a month
An analysis of the UK QR code and NFC tag provider’s usage logs has found that take-up of NFC tag reading has increased by more than 170% over the last six months. More
JCDecaux Australia to add NFC to out-of-home advertising network
The global out-of-home advertising leader has signed a two year agreement which will see Tapit equip 240 advertising panels with NFC tags to create Australiaʼs first NFC-enabled outdoor advertising network. More
NFC news in brief • 12 Sept 2011
News in brief from the NFC world and beyond: Austrian bus stops offer NFC updates • Caen gets NFC transit stops too • NFC tag store opens in Korea • Belgian museum offers NFC info • Gentag picks up patch patent • plus Clear2Pay, ITSO, TfL, FirstGroup, Google and more… More
Gartner’s Hype Cycle places NFC at ‘Peak of Inflated Expectations’
The Emerging Technologies Hype Cycle is designed “to highlight the common pattern of overenthusiasm, disillusionment and eventual realism that accompanies each new technology and innovation,” says the company. More
TNT promotes TV series with NFC-enabled New York storefront
The ambitious campaign saw out-of-home agency Pearl Media convert a shop window into a crime scene that let passers by interact with the display to solve a murder mystery and sign up for alerts from the show via NFC, QR codes and Bluetooth. More
Hicel launches NFC business cards
Korean manufacturer Hicel has introduced a digital business card that combines the features of traditional cards with NFC functionality... More
NFC-enabled advertising network plans IPO
Out-of-house (OOH) media company RMG Networks, which unveiled an NFC-enabled advertising network in April, is in talks with banks about an initial public offering (IPO) to raise more than US$250m, Bloomberg reports:... More
Tesco Korea points to the future of mobile grocery shopping
A test conducted by Home Plus, Korea’s second largest supermarket chain and 95% owned by UK-based grocery giant Tesco, highlights the potential for mobile proximity technologies to transform the way retailers operate... More
Google and Foursquare offer NFC check-ins at I/O event
Delegates attending the Google I/O developer conference in California this week will be able to check in to Foursquare using NFC phones... More
Hotels.com and New York Times back NFC advertising venture
San Francisco will be the testbed for Reach Media Group and Blue Bite’s new mTag NFC service, which will deliver location-specific information and offers to consumers. More
6Starz introduces NFC social networking for venues
Bars, restaurants and nightclubs will be able to use the NFC-based service to communicate with regular customers and provide them with incentives for inviting friends to meet up at the venue. More
Google confirms end of support for Places QR codes
Google has dropped support for QR codes in its Google Places service, the company has confirmed... More
SK Telecom opens retail outlet that uses NFC to let shoppers browse in-store and buy online
The Korean mobile network operator’s new Q-Store aims to combine the best of online and in-store retailing by enabling shoppers to look at products in a retail environment and then use 2D barcodes and NFC tags attached to them to go online with their phone to get more information and make a purchase. More
Mobile Tag launches mobile barcode and NFC marketing platform, raises €6.6m
Mobile barcode specialist Mobile Tag has added support for NFC to its 1D and 2D mobile barcode marketing platform, enabling marketers to use a single platform to deliver marketing campaigns using a full range of 2D barcode options (QR-Codes, Datamatrix, Flashcode or Fotokody), 1D barcodes (EAN or UPC) and NFC tags... More
Google launches first NFC marketing service
Just a few days after the announcement of the Google Nexus S with in-built NFC and support for near field communication in the Android 2.3 Gingerbread operating system, Google has launched its first NFC-based marketing service... More
