NFC World

KDDI launches NFC in Japan

KDDI

The mobile network operator will begin commercial NFC services from the end of January with partners including Japan Airlines, credit card issuers, loyalty programme providers and retailers. More




NFC World

Spoonity picks NFC for loyalty

A new loyalty platform for independent restaurants and cafés has begun pilot testing in Ottawa, Canada. Spoonity uses NFC tags to identify customers and NFC phones to administer points and rewards... More


NFC World

NFC shopping zone opens in Seoul

Banners advertise Seoul's NFC Zone

Korea’s leading mobile network operators, card networks, phone manufacturers and government agencies have joined forces to provide shoppers in Seoul’s busiest shopping district with a wide range of NFC services including payments, couponing, smart posters and digital receipts. More





NFC World

Survey reports on consumer attitudes to next-gen loyalty

The Logic Group

“There is undoubtedly consumer appetite for using new technologies when the benefits are made clear,” says Ipsos Mori boss Simon Atkinson. “For consumers who are worried about embracing technology changes, and the older generation in particular, the answer is likely to lie in offering existing services in tandem with new.” More