Carrefour Banque offers instant activation of new C-zam account with Gemalto Digital PIN — Gemalto — PARTNER NEWS — “‘C-zam offers Carrefour customers the opportunity to buy in store a bank account and a banking card that can be activated on line,’ said Frédéric Mazurier, CEO of Market Pay. ‘With the support of Gemalto, we are innovating to evolve the French banking market by offering a new service in terms of accessibility, availability and usability.'”