NFC World

Isis releases pilot test results

Isis Mobile Wallet

Analysis by carrier-owned NFC mobile payments venture Isis of its pilot tests in the cities of Salt Lake City, Utah and Austin, Texas has found that more than 80% of transactions take place at everyday spend locations such as quick-service restaurants, coffee shops, gas stations, convenience stores and grocery shops... More


NFC World

Jamba drives foot traffic with Isis

“Our offer program was successful in driving incremental foot traffic, increasing the frequency of consumer store visits and introducing Jamba Juice to first-time customers,” says James White, CEO of Jamba Juice, as Isis prepares to introduce NFC payments across the US later this year... More


NFC World

Coca-Cola reports on Isis loyalty project

Coca-Cola

“More than one-third of active Isis Mobile Wallets users in Austin have loaded a My Coke Rewards card into their wallet since our pilot began and 90 percent of these are new to the My Coke Rewards program,” Rick Kanemasu, from Coca-Cola North America‘s vending technology strategy team, has revealed as the Isis NFC mobile payments venture announces plans to go live across the US this year... More





NFC World

USPS offers NFC discounts

The US Postal Service is offering marketers a 2% discount if they incorporate NFC, 2D barcodes or augmented reality in their direct mail campaigns between August 1 and September 30, reports Direct Marketing News... More



NFC World

World Swimming Champs use NFC

The World Swimming Championships, currently taking place in Barcelona, is using Connecthings’ AdTag platform to promote the event and make information available to spectators... More





NFC World

Korean art show picks NFC

A visitor uses NFC to get information about an exhibit at the Savina Museum

An exhibition at Seoul’s Savina Museum of Contemporary Art is to use NFC to allow visitors to download high definition images, delve into the stories behind each photograph and write and share reviews on Facebook... More