One in three UK smartphone or tablet owners have never enabled push notifications on their connected devices and 78% of those who have enabled it would immediately delete the app or disable the notification if they were unhappy with the push notifications they receive, a DMA UK survey has found... More
Archive: Other news
Marriott to deliver rewards to guests via BLE
Hotel chain Marriott is adding support for Bluetooth Low Energy (BLE) beacons and special offers to its rewards program, enabling guests to access deals provided by Marriott hotels and other businesses during their stay... More
Brits turn to mobile for purchase decision making
Nearly half of all UK consumers with a tablet or smartphone (46%) now use mobile devices as their primary tool for telecoms purchase decision making, 39% for insurance and 33% for retail, according to new research from location ad platform xAd and call measurement technology provider Telmetrics... More
French shopping centre uses BLE beacons to help retailers attract customers
Les Terrasses du Port, a new 480-hectare shopping centre in the French city of Marseille, has installed Europe’s largest network of Bluetooth Low Energy (BLE) beacons, enabling retailers such as Zara and H&M to deliver promotional offers and information straight to shoppers’ smartphones... More
60m BLE beacons to ship by 2019
Sixty million Bluetooth Low Energy (BLE) beacons worth US$500m will be shipped in 2019, ABI Research forecasts... More
British Banking Association reports on UK’s banking ‘revolution’
Mobile and internet banking in the UK is now being used for transactions worth nearly £1bn a day and totalling £6.4bn a week, up from £5.8bn last year, according to an industry-wide report on how mobile technology is changing the banking industry from the British Banking Association and Ernst & Young... More
Robin raises funds for BLE in the office
Boston startup Robin has closed a US$1.4m seed funding round to expand and develop a solution that uses iBeacons and Bluetooth Low Energy (BLE) to let workers interact with the office space around them... More
Moven raises $8m series A
Mobile banking, payments and budgeting startup Moven has raised US$8m in a series A funding round and will use the money to invest in new features and tools and to build its international network of partners... More
SnapUp creates mobile shopping lists
A new iOS app lets users bookmark and track items for sale on mobile websites and in apps by simply taking a screenshot of any item of interest they spot... More
One third of US mobile banking users log in at least once a day
Some 31% of Americans who use a mobile banking app access the service at least once a day and more than four in five use it once a week or more, according to new research from Bank of America. Six in 10 respondents are not yet comfortable with the idea of using their smartphone as a wallet in the future, however, the survey found. More
Deluxe brings checks into the mobile era
US check printing company Deluxe Corporation has introduced the Deluxe Mobile Checkbook, a new app that will let small business owners send and receive checks using their mobile device... More
Boots delivers personalised offers to shoppers via new mobile app
UK pharmacy and retail chain Boots has launched a new mobile app that tailors offers to a customer’s shopping habits... More
Sensory adds voice and face security to phones
US startup Sensory has unveiled a biometric security solution that enables individual apps on a consumer’s smartphone to be secured via voice verification, facial verification or, for higher security applications like mobile payments and banking, a combination of the two... More
Walgreens tests augmented reality offers in stores
US pharmacy chain Walgreens is piloting a shopper marketing platform that uses Google’s Project Tango 3D augmented reality technology to let shoppers locate a particular product, get directions to the correct aisle and earn rewards as they shop... More
Chromecast to use ultrasonic connectivity to pair mobiles and TVs
Google’s Chromecast media streamer, which enables users to send shows, movies, music and more to large screens, is to use a new ultrasonic connectivity technology to enable mobile devices to be paired with a Chromecast-equipped television, GigaOm reports... More
Carrefour and Nisa track shoppers via Bluetooth beacons in trolleys and baskets
Supermarket giant Carrefour and convenience store group Nisa are piloting a new technology that uses Bluetooth Low Energy (BLE) beacons attached to trolleys and baskets to track a shopper’s journey around the store... More
Mahana uses BLE to help hotels improve customer service
Hospitality technology startup Mahana has introduced a customer service platform that gives hotel and casino staff a way to improve customer service by accessing guest information on the go... More
InMarket reports positive consumer response to Bluetooth beacons
Shoppers who receive marketing messages via inMarket’s Mobile to Mortar (M2M) iBeacon platform interact more with advertised products, increase their in-store app usage and are more likely to keep an app on their phone, a survey of 25,000 US consumers has found... More
Rewards for HP beacon scavengers
Attendees at this week’s HP Discover 2014 Conference in Las Vegas have been able to earn rewards for visiting all areas of the show by taking part in a mobile scavenger hunt... More
iBeacons go to Cannes
Advertising industry executives attending the annual Cannes Lions festival in France next week will be able to use an iBeacon-powered “Around Me” feature within the event’s official iPhone app to detect nearby attendees and connect with them... More