Fans attending gigs by Warner Music act The Wild Feathers have been provided with guitar picks containing an NFC tag... More
United Kingdom
TfL tests NFC for London Underground ticket payments
Transport for London (TfL) is testing payments via NFC phones for use on the tube and the overground rail network and is piloting contactless card payments with some 5,000 volunteers... More
Vodafone launches NFC SmartPass in Italy
Mobile network operator Vodafone’s NFC mobile wallet and SmartPass prepaid payments service is to go live in Italy at the end of April... More
eBay runs NFC ads on tables in coffee shops
eBay has rolled out an NFC advertising campaign in 60 premium coffee shops across the UK to promote the online shopping site’s home and garden, DIY and technology sections... More
Vodafone Wallet goes Dutch
Mobile network operator Vodafone‘s NFC-based mobile wallet and prepaid SmartPass account is now available in the Netherlands... More
Kiroco launches NFC jewellery, scoops award
UK-based Kiroco has won the Best Innovation of The Year award at London’s Wearable Technology Conference and Expo for a range of interactive jewellery that allows a recipient to tap an NFC phone to see text, video and photo messages uploaded by the sender... More
Clear Channel to take NFC advertising global
Clear Channel Outdoor is to equip 75,000 out-of-home advertising sites in 23 countries around the world with its Connect mobile advertising platform, allowing consumers to interact with brands via NFC tags, QR codes and, in Latin America, via SMS... More
Payleven to offer NFC mPOS
European mobile point of sale specialist Payleven is to introduce a chip and pin reader that supports NFC and contactless card transactions during the second half of 2014... More
Znap takes NFC to New York and Liverpool music festivals
Mobile payments provider Znap has showcased NFC payments at the New York Sound City conference and music festival and will also introduce its solution in the UK at a Liverpool Sound City event on May 20... More
Flypay raises £1m to develop NFC and QR based restaurant payment app
Flypay has raised £1 million from mobile payment specialist Entree Capital to further develop its restaurant-based mobile payment app, which uses NFC and QR codes to enable consumers to pay at their table at participating restaurants including UK-based chains Wahaca and Burrito Mama... More
Portsmouth FC engages fans with NFC
Portsmouth Football Club has added stickers containing NFC tags and QR codes to the back of seats in its stadium, enabling fans to enter a Man of the Match competition by tapping or scanning the sticker on the seat in front of them... More
Tap to review on Tripadvisor
Hotels, bars, pubs and restaurants listed on Tripadvisor can now let customers leave reviews with a tap of their NFC phone, using a new service from Wooshping that connects customers directly to the venue’s Tripadvisor page... More
Aldi recruits graduates with NFC campaign at universities
Discount supermarket chain Aldi has launched an NFC marketing campaign at nine UK universities, with the goal of inspiring students to apply for the company’s graduate scheme... More
Sony Music runs NFC promo
Sony Music is using NFC to promote artist Foxes’ new single ‘Let Go for Tonight’, using NFC-enabled standees placed at the point of sale in coffee shops located around London’s Oxford Street... More
Weve partners with MasterCard for NFC payments in the UK
Weve, the mobile commerce joint venture between the UK’s three largest mobile network operators, has partnered with MasterCard to add NFC payments to its offering... More
UK retailer Argos pilots NFC marketing in 40 UK stores
UK retail chain Argos is conducting an NFC pilot in 40 of its stores, enabling shoppers to tap their NFC smartphones to engage with store staff wearing NFC-enabled lanyards and have the latest offers sent to their device... More
Five UK banks to launch Zapp NFC and QR payments
The UK’s HSBC, First Direct, Nationwide, Santander and Metro Bank are to provide their 18 million UK customers with the ability to make NFC and QR code payments from next year, using an online and in-store mobile payments service that integrates with the banks’ existing mobile apps. More
Toughphone adds rugged handset
Phone maker The Toughphone has launched an NFC-enabled rugged smartphone with a ‘push to talk’ application that allows voice communications to be made instantly over the network’s data connection, like a walkie talkie... More
O2 UK to shut down mobile wallet service
Mobile network operator O2 is to cease operating its O2 Wallet service in the UK on 31 March... More
One in three in the UK now aware of NFC
Just over a third of British adults (35%) are aware of NFC-enabled mobile devices, with 9% saying they know that their personal device is NFC-enabled and 22% of those having used NFC to make a payment, a YouGov survey of 1,501 people has found... More