NFC World

YesTap tests NFC shopping wall in Amsterdam

Yestap's NFC shopping wall

Mobile ordering startup YesTap has installed an NFC-based interactive shopping wall at Google’s Amsterdam offices which lets employees tap to order groceries and make a payment on their mobile device before collecting the items at the end of the day. More



Revolution Money founder raises funds for location-based marketing venture

Hangit's Jason Hogg

Jason Hogg, founder and former CEO of Revolution Money and a co-inventor of the technology behind American Express’ Serve and Bluebird services, has raised US$6.2m for Hangit, a location-based messaging platform that, he told NFC World+, aims to give small merchants “the same skills and capabilities a large retailer would have with their marketing platforms.”... More









Shopkick drives $1bn in revenue

Location-based shopping app Shopkick reports that it has driven more than US$1bn in revenue for its partner retailers since its launch in 2010, more than half of which occurred in the past year... More