“Mobile payment is something that people want and will use, if the solutions are adequate,” says Telenor’s Viktoria Erngard. “But in order to succeed in the long run, we need to get as many merchants on board as possible and offer more NFC-enabled phones.” More
Trial
Telefónica picks Visa for mobile payments in Europe
Telefónica Digital has appointed Visa Europe as its preferred mobile payments partner for its O2 and Movistar networks in Europe in a deal described as “a wide ranging strategic partnership to drive new business opportunities within mobile commerce.”... More
NatWest invites UK customers to test NFC payments
The UK’s NatWest bank is inviting 1,000 customers to take part in a four month pilot trial of a new NFC payments service called TouchPay... More
Swedish carriers launch mobile wallet service
WyWallet offers 97% of Swedish mobile phone users the ability to make funds transfers, online and SMS payments today and will include support for NFC payments from 2013. More
Targobank and E-Plus to test NFC
Targobank, part of the French Crédit Mutuel group, and E-Plus, Germany’s third largest mobile network operator, have announced plans to work together to test NFC payments... More
Russian Post to explore NFC
Russian Post has signed an agreement with MasterCard to jointly develop and commercialise a range of “innovative financial products”... More
Toronto to get NFC ticketing test
Metrolinx is to test open loop NFC and contactless card versions of its Presto transit ticketing card this summer, the Toronto Star reports... More
New Zealand NFC pilot partners report 100% positive consumer feedback
All the participants in a small four month mobile payments trial conducted by BNZ, Vodafone, Visa and Paymark in Auckland and Wellington said they were likely to recommend the service to friends and 14% said they would be willing to pay a small fee for the service. More
A1 extends cloud-based NFC trial
Austrian mobile network operator A1 has begun the second phase of its Paybox NFC payments trial, with the expansion of the service to 5,000 customers, Der Standard reports... More
JCDecaux and Kinetic report results of Reading NFC advertising pilot
“The brands that elicited the most positive interactions did so through a combination of relevance, dynamic content and a strong call-to-action,” according to an analysis of the largest NFC out-of-home advertising trial to date. More
Toulouse-Blagnac Airport to test NFC check-ins
“With NFC technology, the mobile phone simplifies the passage of the flyer through the airport,” says the CEO of the first airport in the world to pilot the use of NFC phones to improve the airline passenger experience. More
Telecom New Zealand and Westpac test NFC with Auckland Transport
The pilot follows the announcement that New Zealand’s mobile network operators are to partner with the operator of the country’s debit card and ATM networks to introduce a central TSM platform. More
McDonald’s to test cloud-based NFC payments in Austria
The fast food giant has signed up to pilot test a new cloud-based NFC payments service developed by Austrian mobile network operator A1 and Paybox Bank. Supermarket chain Merkur will also participate in the trial. More
University gets NFC canteen
Pennsylvania’s Shippensburg University is testing payments via contactless stickers in two of its cafeterias... More
Mobile superstore trial sets out to discover how poster shopping will change the future of retailing
Swedish ecommerce platform provider Jetshop has provided NFC World with the preliminary results of a landmark project designed to find out how the ability for shoppers to use their mobile phone to make a purchase directly from a printed poster will affect traditional retailing. More
Portugal Telecom unveils mobile wallet service
Eleven thousand employees have been invited to pilot test the new TMN Wallet, a mobile payments service that enables transactions to be made via NFC, SMS, USSD or QR Codes and runs on any mobile phone. More
QNB and Qtel to launch NFC services in Qatar
The bank and mobile network operator have partnered for the launch of the country’s first NFC payments service, using BlackBerry NFC phones as well as NFC stickers. More
Thirteen major brands sign up for UK NFC advertising campaign
Mercedes, EA Games, Universal, supermarket chain Morrison’s, fashion retailer H&M and a number of Unilever brands are amongst thirteen participants in a major new NFC outdoor advertising service which is now live at 325 locations around the town of Reading, UK. More
Santander unveils first NFC wallet to offer both Visa and MasterCard payments
The banking giant, the eighth largest in the world, has partnered with Orange for the development and introduction of the first NFC payments solution to support cards issued by both Visa and MasterCard. More
Komerční Banka to launch NFC payments in Czech Republic
The bank has partnered with Visa Europe for a limited commercial NFC payments rollout, using iPhone 4 and 4S handsets equipped with Wireless Dynamics’ iCarte accessory. More