Cardiff Blues fans get BLE beacon messages

Fans of Welsh rugby union club Cardiff Blues can now receive personalized messages and coupons on their mobile phone through Bluetooth Low Energy (BLE) beacons installed at the team’s stadium... More



NFC World

AFSCM to launch NFC services across France with key MNOs

AFSCM

French NFC trade association AFSCM has partnered with three major mobile network operators to roll out SIM-based NFC services in France. The association is working with Oberthur Technologies (OT) to build a common hub with Bouygues Telecom, Orange and SFR which will enable a “massive launch of NFC services” in the country. More








NFC World

Wearable smart stamp to support NFC payments

WiSP

Healthcare technology provider MC10 and product solutions provider PCH are to commercialise MC10’s Wearable Interactive Stamp Platform (WiSP), an ultrathin, stretchable and disposable stamp worn on the skin that will enable brands to develop a “variety of consumer applications” including NFC payments. More


Proxama and Google bring the physical web to London buses

Proxama

PARTNER NEWS: Commuters across London can now access real-time transport updates and contextually relevant advertising on their mobile phones through MyStop, a physical web service launched by mobile commerce provider Proxama with the support of Google and in partnership with out-of-home advertising provider Exterion Media. More



NFC World

Samsung unveils Smart Swing golf wear with NFC

Smart Swing

Samsung’s fashion division has developed a t-shirt designed for golfers that comes equipped with an NFC chip in its sleeve. When tapped with an NFC device, the chip launches a mobile app that provides the golfer with information about the course they’re playing on. More







Pittsburgh Penguins fans get BLE offers

Fans of the Pittsburgh Penguins ice hockey team will receive exclusive content on their mobile device when attending games at the Consol Energy Center throughout the 2015-2016 season via Bluetooth Low Energy (BLE) beacons... More