Levi’s Stadium adds BLE beacons

The Levi’s Stadium in San Francisco has installed 1,700 Bluetooth Low Energy (BLE) beacons that can be used “to give people pinpoint directions to their seats as well as to any other place in the stadium,” Time reports... More


NFC World

US to get 575m chip cards next year

More than 575million EMV payment cards will have been issued by the end of 2015 by nine leading US card issuers who are members of the Payments Security Task Force (PST), an organisation set up in March 2014 “to drive executive level discussion that will enhance payments system security”... More



GameStop deploys BLE in stores

Video game retailer GameStop is deploying Shelfbucks beacons in test markets including Austin and College Station, Texas this month to deliver offers and relevant data to a shopper’s smartphone running a mobile app developed by BestFit Mobile... More


BLE guides the blind at SFO

Visually-impaired travellers at San Francisco International Airport (SFO) are now being guided through terminals via Bluetooth Low Energy (BLE) beacons supplied by Indoo.rs... More





NFC World

Pepsi tests NFC for shopper marketing

Pepsi has tested a new NFC shopper marketing solution developed by logistics optimisation solutions provider Rehrig Pacific that uses NFC chips and QR codes on display trays to “increase the opportunity for consumer interaction, at the point of sale, without increased merchandising or delivery costs”... More