HTC, LG, Motorola Mobility, RIM, Samsung Mobile and Sony Ericsson as well as MicroSD device maker DeviceFidelity have agreed to implement Isis NFC and technology standards.
Isis, the joint venture between AT&T Mobility, T-Mobile USA and Verizon Wireless, has announced that HTC, LG, Motorola Mobility, RIM, Samsung Mobile and Sony Ericsson will introduce NFC-enabled mobile devices that implement Isis’s NFC and technology standards.
And, for consumers who have or purchase smartphones that are not NFC-enabled, Isis has also announced that it is working with NFC-on-microSD specialist DeviceFidelity to add NFC functionality to non-NFC mobile phones.
“Isis’ technology standards provide the direction and certainty needed for the development and deployment of NFC devices and the mobile commerce ecosystem,” said Scott Mulloy, chief technology officer of Isis. “Working together with the device makers and our founding mobile carriers, Isis can provide the consumer choice and scale necessary for widespread adoption of mobile commerce.”
The phone manufacturers have all provided statements of support for Isis in the official announcement of the deal, with the only notable absences from the list being Nokia and Apple.
“Today’s announcement signals the growing acceptance of NFC technology by some of the world’s leading device makers,” said Kouji Kodera, HTC’s chief product officer. “At HTC, we see tremendous opportunities for consumers and merchants as we move beyond traditional payments to a future of NFC-enabled mobile commerce.”
“NFC technology on LG devices will provide consumers with an all-in-one mobile experience that delivers convenience without comprising security or piece of mind,” said Jeff Hwang, president of LG Mobile Phones. “Creating the ideal mobile wallet, LG NFC enabled devices will help change the way consumers shop, pay and save.”
“NFC is the future of mobile payments and will ensure that transactions are done securely from mobile devices,” said Christy Wyatt, corporate vice president of software and services product management at Motorola Mobility. “Through working with Isis as well as the broader Android ecosystem, we look forward to providing consumers with NFC-enabled handsets that make mobile commerce a reality.”
“RIM is working in close collaboration with Isis to help make the concept of mobile commerce a reality,” said Andrew Bocking, vice president of BlackBerry Software at Research In Motion. “The new line-up of BlackBerry 7 smartphones include various models that are NFC-enabled and demonstrates RIM’s commitment to enabling NFC-based experiences on BlackBerry.”
“The key to widespread adoption of mobile commerce will be the broad availability of NFC-enabled handsets,” said Dale Sohn, president at Samsung Telecommunications America. “Samsung Mobile will be working with Isis and the mobile carriers to ensure NFC-enabled handsets are widely available to consumers.”
“NFC offers consumers the ability to broaden their communication experience beyond the phone, and common standards and best practices are key to a secure and convenient mobile commerce experience,” said Jan Uddenfeldt, chief technology officer at Sony Ericsson. “Sony Ericsson is poised to be part of this movement and to drive the development of new, exciting and creative experiences to deliver the most entertaining smartphones.”
“DeviceFidelity is proud to be among those chosen by Isis to power its NFC mobile wallet offering,” said Deepak Jain, chief executive officer and co-founder of DeviceFidelity. “Working side-by-side with Isis and leading handset makers, we aim to provide the scale and choice of consumer preferred devices to ignite the industry and assure continual mass adoption of mobile commerce.”