NFC World

SIMalliance: NFC SIM shipments up 69% in 2014

Global NFC SIM shipments by Simalliance members

A total of 4.7bn SIMs were shipped in 2014 by members of the SIMalliance, an organisation that represents suppliers responsible for 86% of the global SIM market, including 132m NFC SIMs, up 69% on 2013 and taking the total number of NFC SIMs shipped by alliance members over the past four years to 256m. More



What's New in Payments

Europeans back banks for mobile payments

Some 185m Europeans will use a mobile payment app this year, up 51% on 2014, a survey of 14,000 consumers for ING has revealed, and respondents say they are far more likely to use apps associated with their bank for mobile payments (59%) over ‘named groups’ such as Apple or Google (39%)... More








NFC World

82% of UK marketers unaware of NFC OOH advertising

Clear Channel

Only 18% of marketers are aware that out-of-home (OOH) advertising campaigns can make use of NFC and QR codes, survey data from Clear Channel UK reveals, despite them citing ‘innovation’ as one of their top buying considerations when under pressure to find new ways to reach mass audiences. More









NFC World

Bulgari unveils luxury NFC smartwatch

Italian jewellery brand Bulgari will enter the luxury smartwatch market next year when it launches the NFC-enabled Diagono Magnesium watch – allowing users to make contactless payments, access personal data, as well as unlocking doors at home, at work, or on their own car or yacht... More