Only 2.7% of US shoppers with Apple Pay used the service on Black Friday to make a purchase in a store equipped to accept the mobile payment technology — representing a decrease from 4.9% last year, research from InfoScout reveals. Just 2% of Android owners used their device to make a mobile payment for eligible transactions during the day. More
Apple Pay is yet to gain widespread adoption among iPhone 6 owners due to poor awareness of which stores accept the NFC payments technology and a lack of understanding of how the service works, a survey conducted by InfoScout has found. Those who have used it, however, compare it highly favourably to using a traditional plastic card. More
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