American Express goes mobile-first with its new millennial-facing credit card — IT Business Canada — “According to AmEx director of new product development Laura Cocksedge, the card was designed start to finish as a mobile-first experience, with users able to use the Cobalt’s accompanying app to register for the card, verify their identities, track their spending, and use it with mobile payment platforms including Apple Pay, Android Pay, and American Express’s own AmEx Pay.”