Apple Pay users can now make charitable donations to nonprofit organisations by clicking on a Donate with Apple Pay button found at the checkout of supporting mobile apps and websites.
“Apple Pay support for charitable donations kicks off today with nonprofits ranging from global organisations such as Unicef to startups like Charity:Water, and more nonprofits will offer Apple Pay over the coming months so their supporters can make easy, secure and private payments,” Apple says.
“Giving has never been so simple — by eliminating the need to enter billing and contact information, create an account or fill out long forms to check out, Apple Pay gives nonprofit supporters a way to donate instantly.”
“Websites and apps tell us they see twice as many people actually completing a purchase with Apple Pay than with other payment methods,” says Jennifer Bailey from Apple Pay.
“We think offering such a simple and secure way to support the incredible work nonprofits do will have a significant impact on the communities they serve.”
Nonprofits supporting Apple Pay today:
- American Red Cross;
- American Heart Association;
- Children’s Miracle Network Hospitals;
- COPD Foundation;
- Crohn’s & Colitis Foundation America (CCFA);
- Doctors Without Borders/Médecins Sans Frontières (MSF);
- Feeding America;
- International Rescue Committee;
- St Jude Children’s Research Hospital;
- Save the Children;
- The Nature Conservancy;
- The Water Project;
- World Vision;
- World Wildlife Fund (WWF).
Organisations that will add support for Apple Pay “soon” include American Cancer Society, CARE, DonorsChoose.org, PBS and its local stations, and United Way.
Next: Visit the NFCW Expo to find new suppliers and solutions