Fashion mag drives 500,000 store visits with beacon campaign
Women’s fashion magazine Elle has seen more than half a million in-store visits and a greater than 12% engagement rate result from its BLE beacon based ‘Shop Now... More
Women’s fashion magazine Elle has seen more than half a million in-store visits and a greater than 12% engagement rate result from its BLE beacon based ‘Shop Now... More
Women’s fashion magazine Elle has launched a promotion across the US that makes use of Bluetooth Low Energy (BLE) beacons and geofence technology to trigger exclusive content and offers in a shopper’s smartphone when they are within range of a participating store partner... More