Coke – NFCW B2B news, analysis and educational resources on the latest trends and technologies in payments, transit ticketing, near field communication (NFC) and contactless, and beyond Wed, 06 Feb 2019 21:31:01 +0000 en-US hourly 1 Coke – NFCW 32 32 37289602 Isis NFC mobile wallet goes live across the US Thu, 14 Nov 2013 14:12:43 +0000 NFC payments are now available to AT&T, T-Mobile and Verizon Wireless subscribers across the US, with the national launch of the Isis Mobile Wallet. A 20% discount on their first $200 of purchases made with the American Express Serve account is being provided to every Isis user as an incentive to sign up and use […]

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Coca-Cola runs NFC promotion in 100 stores Tue, 13 Aug 2013 10:46:21 +0000 Coca-Cola is conducting an NFC marketing campaign in one hundred Australian retail stores, with the aim of engaging consumers at the point of sale and driving downloads of its loyalty app. The promotion makes use of Coca-Cola’s existing POS marketing infrastructure, upgraded to include a Tapit NFC tag and a QR code in the participating […]

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Coca-Cola tests NFC vending Fri, 11 Nov 2011 15:38:35 +0000 “We’re doing a trial with Google Wallet and it’s great for those consumers who don’t have cash but want to buy a Coke,” Coca-Cola SVP Wendy Clark told attendees at Ad:tech in New York this week, Mobile Commerce Daily reports. “We’re experimenting with this…. The combination of mobile commerce and location technology moves our business from the […]

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