French bank BNP Paribas has begun testing an NFC connected screen in its 2 Opéra concept store in Paris, allowing customers to complete transactions by holding their NFC phone or contactless payment card up to the screen.
“For example, customers may choose to make a donation to their preferred charity simply by placing their contactless payment card or their NFC smartphone on the screen,” Ingenico says. “With this solution — integrating an interactive, dynamic and multi-content interface with multi-sum and multi-merchant payment capabilities — making a donation has never been so fast and easy.”
A video shows how the connected screen works:
“This pilot solution is paving the way for new sales opportunities and new consumer journeys such as booking a product on screen and paying the balance when collecting it from a shop,” says Michel Léger, EVP of innovation at Ingenico Group.
“The screens generate transactions within a split-second, enabling the consumer to make a booking, a purchase or retrieve a coupon using their mobile phone or bank card without needing to download an application with one easy action,” adds Think&Go’s CEO Vincent Berge.
Next: Visit the NFCW Expo to find new suppliers and solutions