Outspoken texts offers to wallets
Mobile messaging provider Outspoken has added support for Google Wallet to its digital wallet delivery solution, enabling marketers to distribute offers to a user’s mobile wallet via a text message... More
Mobile messaging provider Outspoken has added support for Google Wallet to its digital wallet delivery solution, enabling marketers to distribute offers to a user’s mobile wallet via a text message... More
Key2Share allows virtual keys stored on NFC phones to be shared securely using QR codes that can be sent by email or MMS message — or even in the mail. More
The first international NFC marketing service is to go live on 1 April, allowing customers of NTT Docomo and KT to collect and redeem special offers from NFC posters in both Japan and Korea — and payments and ticketing services as well as the participation of carriers in additional Asian countries are set to follow. More
The out-of-home advertising giant has picked Singapore as the location for its first NFC-enabled smart poster network and plans to use it as a test bed and case study for the rest of Clear Channel International. More
The International Air Transport Association (IATA) has teamed up with the GSM Association (GSMA) to identify six core areas of air travel in which passengers, airports and airlines can benefit from the introduction of near field communication technology... More
Adoption of mobile payments using near field communication technology is still at least two years away thanks to poor coordination between industry players, according to a survey from Sybase 365... More
News in brief from the NFC world and beyond: Caen bids for NFC • Sprint adds mobile wallet • Vivotech’s Dubai deal • Microsoft tags retailers • Mobile payments boost banks • Paying cash keeps you slim • NCR buys into mobile barcodes More
News in brief from the NFC world and beyond: Mass transit aims for contactless standard • O2’s location-based ads • Mobile barcode usage up 700% • RF-SIM supplier set for IPO • Proximity advertising to net $6bn in 2015 • UK leads US in coupon interest • and more… More