RMG Networks clippings file • NFCW

Blue Bite reports results of US NFC marketing campaign

By Sarah Clark • 1 February 2012 • Updated 7 February 2012

A campaign for travel app HotelTonight, which combined promotional videos shown on digital screens with the ability to download the app via NFC, QR code, Bluetooth or WiFi, saw a small but promising number of interactions via NFC, says the mobile marketing platform provider. More

NFC World

NFC-enabled advertising network plans IPO

By Sarah Clark • 24 June 2011

Out-of-house (OOH) media company RMG Networks, which unveiled an NFC-enabled advertising network in April, is in talks with banks about an initial public offering (IPO) to raise more than US$250m, Bloomberg reports:... More

NFC World

Hotels.com and New York Times back NFC advertising venture

By Christopher Brown • 28 April 2011 • Updated 28 April 2011

San Francisco will be the testbed for Reach Media Group and Blue Bite’s new mTag NFC service, which will deliver location-specific information and offers to consumers. More

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NFCW

B2B news, analysis and educational resources on the latest trends and technologies in payments, transit ticketing, near field communication (NFC) and contactless, and beyond

RMG Networks

Three news stories mention RMG Networks

Blue Bite reports results of US NFC marketing campaign

NFC-enabled advertising network plans IPO

Hotels.com and New York Times back NFC advertising venture