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B2B news, analysis and educational resources on the latest trends and technologies in payments, transit ticketing, near field communication (NFC) and contactless, and beyond

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Lexus

Three news stories mention Lexus

• Should Lexus be in the NFCW Expo? Is this your organisation? Find out how to get your NFCW Expo showcase.


NFC World

Quad produces Lexus ad

By Mike Clark • 12 April 2012 • Updated 12 April 2012 • nfcw.com

US print giant Quad/Graphics has revealed it produced the 500,000 NFC-tagged inserts included in Wired magazine’s April 2012 issue... More


NFC World

Wired publishes Lexus NFC ad

By Sarah Clark • 22 March 2012 • Updated 22 March 2012 • nfcw.com
Wired's Lexus NFC ad insert

The April edition of Wired magazine, now available on US newsstands, includes an advertisement for the 2013 Lexus GS that incorporates an NFC tag... More


NFC World

Lexus to insert NFC ad in Wired

By Sarah Clark • 7 February 2012 • Updated 8 February 2012 • nfcw.com

The marketing campaign for the 2013 Lexus GS sport sedan is to include an NFC tagged insert “in select copies” of the April edition of Wired magazine... More


Feed for stories featuring Lexus.

• Find a list of all the companies and other organisations that have been featured in NFCW in our directory.

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New in the Knowledge Centre

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  • Webinar: Tokenization management
  • Case study: Collectors Universe uses HID Trusted Tag services
  • Driving wider adoption of digital payments at the point of sale: Accepting contactless payments on off-the-shelf smartphones or tablets
  • Webinar: NFC in Automotive

Latest news

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  • Stats show regional variations in UK adoption of contactless and mobile payments during pandemic
  • Dayton RTA adds physical cards to Tapp Pay mobile ticketing service
  • UK retailers explore facial analysis technology for customer age verification
  • San Francisco MTC lets passengers pay fares with Clipper on iPhone and Apple Watch
  • ECB survey reveals Europeans expect digital euro to be private, secure and easy to use
  • Hong Kong and Macau to distribute stimulus payments to citizens’ digital wallets
  • Emirates NBD rewards customers for adopting contactless payments

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