BlackBerry has launched an NFC-led campaign in the UK to promote its new BlackBerry Z10 mobile phone... More
Promotion
Six and Nexperts to develop NFC loyalty standard
Bank owned transaction processor Six Payment Services, one of Europe’s largest, has partnered with NFC specialist Nexperts to develop a standard approach to handling NFC loyalty applications... More
Scanther offers merchant tags
US startup Scanther is raising funds on Indiegogo for a combined mobile website plus NFC tag package for independent retailers... More
Singapore coffee chain adds NFC
A chain of 51 coffee shops in Singapore has teamed up with Samsung to offer customers a free drink upsize when they tap their NFC phone to a TecTile NFC tag located in each store... More
Think&Go upgrades NFC Shopping system
Retail specialist Think&Go NFC has introduced a new version of its NFC Shopping system at the NRF tradeshow in New York... More
Isobar and Proxama partner on NFC in the UK
Digital agency Isobar has partnered with Proxama to offer NFC marketing campaigns to its UK clients... More
RIM takes NFC to film festival
RIM has worked with Canadian NFC specialist Crosscliq to showcase NFC at this year’s Toronto International Film Festival (TIFF)... More
US retailers move into the mobile wallet market
Walmart, Target, 7-Eleven, Best Buy, Publix, Sears, Shell and Sunoco are amongst a dozen major merchants that have formed a new company called Merchant Customer Exchange (MCX) that will provide an alternative to services like Isis and Google Wallet. More
NFC advertising webinar today
NFC World’s NFC Advertising in Practice webinar takes place later today, at 14:00 GMT (that’s 4pm in Paris, 3pm in London and 10am in New York)... More