Twentieth Century Fox is to use Bluetooth beacons to promote the new X-Men: Days of Future Past movie to cinema-goers in Japan... More
iBeacon
nTrust pilots Bluetooth payments in Canada
Canadian payments and money transfer provider nTrust has begun piloting a new mobile payments service that uses Bluetooth Low Energy (BLE) beacons placed in stores to make wireless purchases... More
Duane Reade installs Bluetooth beacons in ten New York stores
New York-based drugstore chain Duane Reade has upgraded its iPhone app to include support for iBeacons and ten of its 240 New York stores have been equipped with Bluetooth LE beacons in a bid to “foster greater customer engagement.”... More
Waitrose tests iBeacons
Upmarket UK supermarket chain Waitrose is working on a new app that will use Bluetooth LE beacons to welcome customers to its stores and push promotional messages to shoppers... More
Introducing NFC World+, the new way to keep up to date with the mobile transaction revolution
Starting today, NFC World has a new name and a new mission — to report on the full array of emerging technologies that are transforming how consumers choose what to buy, who to buy from, and how to pay... More