The US Postal Service is offering marketers a 2% discount if they incorporate NFC, 2D barcodes or augmented reality in their direct mail campaigns between August 1 and September 30, reports Direct Marketing News... More
News in brief from the NFC world and beyond: Identive, NXP sign VAR deal • Huawei planning NFC phones? • Vodacom looks to NFC • NFC domain names on Ebay • US banks debut P2P payments • Samsung smashes Galaxy sales record • US theme park to offer next-gen shopping experience • Rhodes framework adds NFC support • and more… More
A US start-up has won two innovation competitions for its ‘interactive correspondence’ concept, an augmented print solution that uses tags and 2D barcodes to update, verify and supplement postal mail. More
• Find a list of all the companies and other organisations that have been featured in NFCW in our directory.