NFC World

Packaging Digest gets NFC cover

Readers of Packaging Digest magazine’s current print issue have the chance to win prizes by tapping their phone against an NFC-enabled cover produced by Cellotape Smart Products, Smartrac and Thinaire... More




NFC World

Thinaire combines NFC and BLE

NFC marketing specialist Thinaire has added support for Bluetooth LE to its mobile engagement management platform, enabling brands to communicate with consumers via either NFC or BLE — depending on the capabilities of their mobile device... More


NFC World

US department stores add NFC tags to shoes

Thinaire

Thirty US department stores are to place NFC labels on items in their shoe sections, letting shoppers tap a product to find out if their size and preferred colour is in stock and, if not, get details of the nearest store that has stock available or place an online order for later delivery... More










NFC World

Thinaire expands NFC platform

US-based NFC marketing specialist Thinaire has launched the Thinaire Enterprise Suite, an NFC marketing platform that combines NFC tags, analytics, and integration with existing CRM, social media and database platforms... More




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