NFC World

The Hunger Games catches fire with NFC

Interactive NFC DOOH panel advertising The Hunger Games Catching Fire

The DVD release of the latest instalment of The Hunger Games movie franchise is being promoted in shopping centres in Australia via digital media panels that “catch fire” when a shopper uses their mobile phone to access a game based on the movie... More





NFC World

Placard picks Bell for NFC

Australian card manufacturer Placard has chosen Bell ID’s trusted service manager solution to enable it to personalise and securely provision NFC applications for its customer base over the air... More




NFC World

New Year app gets NFC push

Australian telco Telstra has teamed up with Tapit to enable revellers to download a New Year’s Eve app by tapping NFC tags located at 1,100 Telstra phone boxes and on lanyards worn by 1,300 retail staff... More


NFC World

Diamond Circle to turn NFC tags into Bitcoin wallets

Diamond Circle wants to put sleek Bitcoin ATMs in shopping malls

An Australian startup is to begin issuing NFC tags that act as Bitcoin wallets, NFC readers that merchants can use to charge customers in Bitcoins, and to provide Bitcoin ATMs that can be used to issue new wallet tags as well as top up and withdraw funds from Bitcoin accounts. More




NFC World

Call of Duty: Ghosts goes NFC

Call of Duty: Ghosts is being advertised with NFC

Video game publisher Activision is using NFC advertising specialist Tapit’s platform to promote its latest blockbuster Call of Duty: Ghosts across Clear Channel’s Australian out-of-home media locations... More


NFC World

Bankmecu tests NFC stickers

Australia’s Bankmecu and card issuer Cuscal have completed an NFC payment sticker trial, enabling consumers to make contactless payments at Visa payWave terminals using a smart sticker stuck to their phone... More





NFC World

News Corp runs NFC campaign in Sydney

The Daily Telegraph's NFC campaign

News Corp newspaper The Daily Telegraph is promoting its content using NFC and QR posters placed on the rear of the seats of more than 80 buses in Western Sydney, Australia, enabling commuters to download selected content from the newspaper’s website... More