Isobar and Proxama partner on NFC in the UK


Digital agency Isobar has partnered with Proxama to offer NFC marketing campaigns to its UK clients.

“NFC is a fantastic technology to build effective commercial relationships with customers,” says Penny Herriman, CEO of Isobar UK. “We are keen to be the first to deliver a regular programme of consumer marketing campaigns so have teamed up with Proxama because they have an enviable track record of delivery in the NFC marketing sector.

“We look forward to being able to unveil a number of innovative NFC marketing initiatives that will make a big hit with consumers in the New Year.”

Next: Visit the NFCW Expo to find new suppliers and solutions